[Bio] Le Grand Panier Bio : bien plus qu’un magasin…




Tendance oblige, je ne compte plus le nombre de papiers rédigés sur les magasins bio. Quand on m’annonce que je dois me rendre au Grand Panier Bio de Purpan, je me dis que c’est reparti pour un tour, que je vais raconter encore une fois la même chose. Quelle grossière erreur.

Dès l’entrée dans la boutique on sent que quelque chose est différent ici. Les rayons sont très espacés, fournis sans être surchargés, il y a même un espace de lecture avec une cafetière à disposition. On est loin des règles d’implantation et de rentabilité si chères à la grande distribution. On sait d’emblée qu’ici personne ne nous poussera à la consommation. Niveau rayons, bio absolu et producteurs locaux en première ligne. Encore des denrées hors de prix me direz vous. Que nenni. Avec une gamme de 50 produits de consommation courante (farine, jambon, café…) estampillés coup de cœur, vous pouvez parfaitement consommer bio sans sacrifier votre PEL. L’existence d’une carte de fidélité ouvrant droit à -10% de réduction sur une sélection variant tous les mois vient compléter cette tendance. Mieux, outre les produits en promotion dans le magasin (oui ça existe en bio, dingue non?), l’enseigne organise trois fois par an une journée avec -10% de réduction sur votre panier.

Donc l’espace est sympa, les produits de bonne facture, bio et responsables. Mon papier devait s’arrêter la. C’est alors que je rencontre l’adorable Mathilde Delaygue, responsable du magasin et surtout passionnée par ce monde. C’est elle qui a choisi de dépasser le simple cadre mercantile en développant son magasin selon un axe humain, basé sur le partage et la connaissance.

Pour ce faire, elle complète son diplôme d’ingénieur agronome par une formation en naturopathie. Son équipe est dans la même veine. Avec une employée spécialisée en fruits et légumes, une autre en compléments alimentaires, c’est de véritables conseillères à qui vous aurez affaire dans cette enseigne. Si vous vous demandez qui est le plus fort entre le sésame et le quinoa, elles sauront vous répondre.

Dans une salle attenante au magasin, ces expertes proposent des conférences et des cours aux clients, faisant parfois intervenir des consultants spécialistes de domaines tels que la cuisine, la sophrologie ou encore les huiles essentielles. Il y a même des cours pour créer ses propres cosmétiques !

C’est là tout le caractère exceptionnel du Grand Panier Bio Purpan : dépasser le cadre de la vente, créer du lien social, enrichir les visiteurs en connaissances et savoirs. À vrai dire, la Terre tournerait bien mieux si tout le monde se comportais comme l’équipe de cette boutique.

Le Grand panier Bio Toulouse Purpan
Ouvert du lundi au samedi de 9h à 19h30
67 Route de Bayonne, 31300 Toulouse
05 31 47 34 07
Fb : Le grand panier bio Toulouse Purpan



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